The JB Sales Learning Lab Newsletter

. April 19, 2025 | Read online I’ve always hated vanity metrics. You know the ones that look good from the outside but are meaningless if you dig one layer deep? The biggest vanity metric is “followers” in my opinion. I subscribe to Gary V’s mentality on this. Instead of having 10,000 followers who never engage with your content, I’d rather have 10 that engage all the time. That’s why I’m going through another purge for this Newsletter. When I went back out on my own in early 2023 I took the...

April 5, 2025 | Read online This week was one of the first “down” (i.e. not completely insane) weeks I’ve had in a long time. I didn’t have any Membership launch to prepare for or an event I was coordinating or training I was traveling for. I did have a lot of work to do to follow up from last week’s event though. Much of the follow up revolved around cutting up the video content so whoever missed it could review it and whoever did attend could revisit it since there was so much valuable...

March 22, 2025 | Read online "A good plan violently executed now is better than a perfect plan executed next week." General George S. Patton I wear my Make it Happen shirt every…single….day. It’s a mentality I’ve had for a long time. It’s about not waiting for permission or for someone else to tell you what to do, or as Nike would say - Just Do It. It could also be rephrased as “Figure it Out.” I personally think we’ve lost the “figure it out” mentality. I remember a friend telling me a story...

March 1, 2025 | Read online Helping elevate the people and profession of Sales by sharing authentic conversations, practical tips, expert advice, relevant tech and real-world lessons from my experience selling every day. Delivered to your inbox every Saturday. This week, I had a training in Miami on Monday and took advantage of it by going down with my wife a few days early to spend some time away from the frigid temperatures of Boston. Unfortunately, it was about 65 degrees and rainy all...

February 15, 2025 | Read online Helping elevate the people and profession of Sales by sharing authentic conversations, practical tips, expert advice, relevant tech and real-world lessons from my experience selling every day. Delivered to your inbox every Saturday. As most of you know, I’m a big fan of Gary V. and reference him a lot in my training, including his book “Jab, Jab, Jab, Right Hook.” The basic concept of the book is to add value (jab), add value (jab), add value (jab) and THEN ask...